Housing for Better Health

Skills used: Conceptualizing and storyboarding; Managing and directing cast and crew; Managing and directing internal staff; Post production including color grading, audio editing, and motion graphics; Creating integrated campaign to work with digital marketing

Housing Opportunities for Persons with AIDS (HOPWA) wanted to increase awareness in the state of Florida for the different services they can offer to those who need it most. We wanted to create a video public service announcement that spoke to diverse populations of Florida, but also invoked a sense of safety and stability that this program can help people find. This PSA was created in English, Spanish, and Haitian Creole with male and female actors in order to reach all the people who are diagnosed with HIV in the state of Florida. To see the other spots, please check out my Vimeo.

 
 
Storyboard drawing

From concept to storyboarding, casting to hiring vendors, to post- production, audio production, and motion graphics, I handled all aspects of producing this PSA.

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Early Steps Integrated Campaign

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Hand lettering & Illustration